your address (date) (name street city) Dear ___ (name): ____ (name of Company) has opened a wonderful new store in _____ (name of county) at ______ (address). _____ (name of store) has been satisfying home furnishing needs since ____ (year). Our experience has shown us that when you shop, you want selection, quality, avilability, and value. ____ (name of company) can offer you all this and more! We have expanded our furnishings of over ____ (number of rooms) room groupings to include ______ (name of grouping). This collection features ______, ____, ____ (name of few brands) as well as many other famous name brands that complete our _____ (amount of money) inventory. As an introductory offer to our new _____(location) store, we're offering you a ___(number of discount) discount on ALL regularly priced merchandise. We also have a "get-acquainted" gift for you. It is ______ (what the gift is) which is absolutely FREE with any purchase of ______ (amount of money) or more. You have a choice of ____ (number of your choice) to select from. To make shopping even more of a convenience, ____ (name of store) invites you to open _____ (type of charge) account today. With this card you can charge your purchases and not have to be concerned about a down payment or tying up your other charge cards. And your credit card will be welcomed at any of our ____ (number of stores) other stores across the United States. All you have to do is complete the coupon below and return it in the postpaid envelope that is enclosed for your convenience. Why not do it today! Cordially yours, (name) (title) Enclosure